2020 was tough for everyone. Especially many haunts. Some haunts were forced to cancel the season altogether because of local restrictions or the fact that it would be difficult to safety operate during a pandemic. Those that did open had to make some drastic changes: things like making sure people were social distancing and scaling back scares so actors could keep a safe distance. So in a nutshell, even those that opened had to water down the intensity in most cases.
Now that COVID guidelines are being loosened and large gatherings are starting to become a thing again, people are anxious to get out. Tickets are starting to be sold again for concerts and live events. And they are selling quickly after being shuttered for over a year. Expect the same to hold true for the 2021 haunt season.
People that haven't visited a haunted attraction in years may show up in your lines this season. Or those that never really had an interest may decide to finally check it out. After all, who wants to stay at home on a nice October Saturday night after last year? You should plan for and be prepared for a record turnout on those traditionally busy nights especially when the weather holds up.
Here's a checklist of some things to think about as you plan for the season.
At the end of the day, a little extra preparation goes a long way. And it could mean the difference between happy customers that share their great experience on social media versus disgruntled customers that leave a bad review.